Privacy Policy

Privacy Policy

Introduction We, Sannwald Trading (CHE-311.619.263), take the protection of your personal data very seriously. This privacy policy informs you about the data we collect, how we use it, and the rights you have as a data subject. This policy applies to our customers in Switzerland as well as internationally, including the EU and Asian markets.


1. Data Controller Sannwald Trading
Head Office: Bramenring 11, 8302, Kloten, Switzerland
Email: info (at) swissalpineland (dot) com

If you have any questions about data protection, you can contact us using the details provided above.

The address of our website is: https://swissalpineland.com


2. Data Processed

We process the following types of personal data:

  • Contact Data: Name, address, phone number, email address.
  • Contract Data: Order information, payment details, delivery addresses.
  • Technical Data: IP address, browser type, access times, pages visited.
  • Marketing Data: Newsletter sign-ups, interests, interactions with our marketing content.

3. Purpose of Data Processing

Your personal data is processed for the following purposes:

  • Processing and fulfillment of orders.
  • Providing and optimizing our website.
  • Communicating with you (e.g., responding to inquiries, newsletters).
  • Marketing and advertising (if legally permitted or based on your consent).
  • Compliance with legal requirements (e.g., tax and commercial laws).

4. Legal Bases for Data Processing

We process your personal data based on the following legal bases:

  • Contract fulfillment (Art. 6 (1)(b) GDPR; Art. 31 revDSG).
  • Consent (Art. 6 (1)(a) GDPR; Art. 31 revDSG).
  • Legitimate interests (Art. 6 (1)(f) GDPR; Art. 31 revDSG), e.g., to optimize our website.
  • Legal obligations (Art. 6 (1)(c) GDPR; Art. 31 revDSG).

5. International Data Transfers

As we also serve customers in the Asian and international markets, personal data may be transferred to countries outside Switzerland and the EU. We ensure appropriate safeguards, such as:

  • Use of EU Standard Contractual Clauses.
  • Processing in countries with an adequacy decision by the European Commission.

6. Data Sharing with Third Parties

Your personal data will only be shared with the following categories of recipients:

  • Shipping providers (not defined yet).
  • Payment service providers (e.g., PayPal, credit card companies).
  • IT service providers.
  • Marketing and analytics service providers (e.g., Google Analytics, Meta Ads).

Data sharing occurs only as necessary for contract fulfillment, legal obligations, or with your explicit consent.


7. Cookies and Tracking

We use cookies and similar technologies to make our website user-friendly and improve our services. These include:

  • Necessary Cookies: Enable the basic functions of the website.
  • Statistics Cookies: Collect anonymized data to improve our offerings.
  • Marketing Cookies: Enable personalized advertising.

Note: You can adjust or object to your cookie settings at any time via our cookie banner.


8. Data Retention

We store your personal data only as long as necessary for the purposes mentioned above or as required by law. Retention criteria include:

  • Contract data: Until the expiration of the statutory retention period 10 years.
  • Marketing data: Until you withdraw your consent.
  • Technical data: A maximum of 12 months.

9. Rights of Data Subjects

As a data subject, you have the following rights:

  • Right to Access: Information about your stored data.
  • Right to Rectification: Correction of inaccurate data.
  • Right to Erasure: Deletion of your data unless legal obligations prevent this.
  • Right to Restriction: Limitation of data processing.
  • Right to Object: Objection to the processing of your data.
  • Right to Data Portability: Receive your data in a structured, commonly used format.

Requests concerning your rights can be sent via email to [Insert your email address].


10. Data Security

We implement technical and organizational measures (TOMs) to protect your personal data from loss, misuse, or unauthorized access. These measures are regularly reviewed and updated to reflect the state of the art.


11. Changes to the Privacy Policy

We reserve the right to amend this privacy policy to reflect changes in legal or technical requirements. The current version is always available on our website.


12. Contact

If you have any questions or concerns about data protection, please feel free to contact us:
Email: info (at) swissalpineland (dot) com


Last Updated: 27.12.2024